Questions Business and Entrepreneurship

What is the difference between creativity and innovation? Which one is better?

2 Answers Airtract Airtract Date Sorting


Arden Yook

Build yourself

To carefully understand the difference between creativity and innovation, let’s take each of them on an alternative basis and understand their real differences:

Creativity vs. Innovation

1. Creativity is the power and the ability to think something new, revolutionary and different from the world. It helps in bringing new values, helps in people’s betterment and serves in producing a revolutionized product.
In simple terms, Innovation can be defined as a new thought, idea and imaginations in the form of a product or a service. More often, it means developing solutions for existing problems and meets the existing marketing demands.

2. With the help of creativity, you can create a product which doesn’t need a backup and stands firmly without any support.
Innovation is first implemented and then reused time to time. It is to benefit the customers and used to eradicate the potential problems.

3. Other than innovation, creativity requires lots of expressions. Without expressing, you cannot define creativity and develop revolutionary products.
Here, the expression can be used on personal terms such as the designer can sketch creative designs to make a perfect one.
Innovation requires implementation; it doesn’t matter whether on a bigger or a smaller scale. With innovation, improvements are brought into practice and are simply a team’s work towards a product or service.

4. With Creativity, you can start a fresh way to look at things and think of creative ideas and break the boundaries of limited thinking.
With innovation, you can make innovative products and services and solve the issues of the existing audience.

Which One is better?

Whether it is innovation or creativity, everything depends on the user’s perspective. What is the actual demand of the audience and how a company work’s towards solving them is all that matters at the end of the day.

While checking with Creativity Vs. Innovation, we can see some potential points; there could be no innovation without creativity. Whether you are making any product or service, innovation needs a backup of creativity which can make the entire process new and an interesting one.

Creativity is a part of innovation and without it, the process of innovation can become boring.

Thus, we can’t really choose which one is better as both creativity and innovation are interlinked with each other.

Summing things up:

  • Creativity is more on the original side but is not as effective as innovation.

  • Innovation is more on the effective side but needs creativity to make it look vibrant and full of ideas.



Ambika Gopal

Faith over fear

When we are asked to establish the difference between innovation and Creativity, we end up getting into confusion, and the major reason behind this is the lack of proper knowledge. The fact is that Creativity can be defined as 'imagination', while innovation can be defined as 'implementation'. The major difference between the two is that Creativity is the formation or conceiving of some brand new idea or a new plan. On the other hand, innovation is the initiation of something new for the market and getting introduced. 

Many are having the misconception that Creativity and innovation hold the same meaning and express the same concept. The real fact is that both are different and stand for a different meaning. Creativity, in other words, can be described as the capability or the action of conceiving important things that are either original or even unusual. Innovation, on the other hand, is the implementation of really something new. Creativity is imaginative, while innovation is productive. Creativity is not quantifiable, while innovation is. Creativity is not related to the consumption of money, but there is a need for money consumption for innovation. There is no risk for Creativity, but for innovation, there is a good amount of risk associated. Innovations may turn out to be both incremental and radical. 

Creativity is vital for the modern business world. Although that's just the beginning and organizations must invest time to develop Creativity. A business can be driven to achieve results by applying ideas via an innovation process that will implement ideas for work — both for the companies and their customers. Creativity is just the price you need to pay for admission, while it's the innovation capable of making payment of the bills.

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