Unconventional marketing is also known as guerrilla marketing. This type of marketing includes low-cost marketing and creative methods. Alternative marketing is both used by small business and also by many of the famous brands as it is considered to be quite useful because of the advantages it provides. With the help of unconventional marketing strategies, businesses can promote their products and services temporarily.
In unconventional marketing, marketers are known to make use of strategies that are beyond the techniques used in traditional marketing. One of the main advantages of using unconventional marketing is that it is cost effective. In comparison to the traditional form of marketing, unconventional marketing is much more cost effective.
Unconventional Marketing Tactics
Brands are known to implement various unconventional marketing strategies to promote their products and services effectively. Here are some of the unconventional marketing strategies that are commonly used by famous brands out there.
So these are three of the main unconventional marketing strategies that are used by brands to gain recognition for themselves in the market.
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